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Authenticity is Addictive


Oct 12, 2021

“Narrative transportation is when you read something and you lose track of time because you see yourself there.” - Emilia Tanase

Authenticity is Addictive 009: The Science of Addictive Storytelling

Email marketing is one of the best channels to create authentic bonds with your audience. The problem is, too many business owners are sending lackluster broadcasts that end up in the virtual trash bin. Ready to spice things up so that your audience looks forward to hearing from you? In this episode, Emilia Tanase shows you how to craft irresistible email copywriting experiences through storytelling delight. 

Emilia Tanase is a Conversion Copywriter & Email Strategist at Kaleidocopy. She’s on a mission to help 6-figure business owners stomp out ho-hum emails with stories that keep readers on the edge of their seats. If standing out in the inbox is at the top of your to-do list, get ready to take notes.

Join us for our conversation, where we discuss:

→How Emilia broke into copywriting while she was still in high school

→Why email is the perfect place to tell the stories that matter to your audience

→The neuroscience of addiction and how it applies to storytelling

→Using emotion and rhythm in your copy to help your audience feel seen

→How to tease the experience of your email copy in the subject line

→The difference between ethical and unethical storytelling

 

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Connect with Emilia Tanase:

www.kaleidocopy.com  

www.instagram.com/emiliaetanase/ 

www.twitter.com/emitanase

https://www.linkedin.com/in/emitanase/ 

 

Connect with Tiffany A Ingle

www.tiffanyaingle.com/aia

www.twitter.com/tiffanyaingle

https://twitter.com/heyauthenticity 

https://instagram.com/tiffanyaingle

https://www.instagram.com/authenticityisaddictive/ 

https://www.linkedin.com/in/tiffanyaingle/